OUR STORY

In 2011, Kim Kaupe & Abby Moffitt walked into the world of start-ups, helping build **ZinePak,** and later **The Superfan Company** into a multi-million dollar business.
Then 2020 happened. The global roadblock.
After a decade of racing around the country, working with the biggest names, brands, and entertainers, we were forced to pause. With this time and space we had an a-ha moment (which made sense since we had just finished working on Oprah’s 2020 Vision Tour): “People don’t buy goods and services, they buy relationships, stories, and magic.” They fall in love with the bright idea. **And we’re in the business of bright ideas.**

We are creators, makers, thinkers & doers. And we believe in:

Working hard & playing hard, HIGH-LEVEL communication, celebrating the big & little things, rolling with the punches, positivity, sunshine, & the brightest ideas.

Screenshot 2023-02-20 at 11.03.59 AM.png

3 things we want yOU TO KNOW…

3 Things You Should Know About Kim:
(written by Abby)

The positivity, the enthusiasm, is really, really real! Kim is an expert at seeing the BRIGHT side, especially when it comes to life, love & UF football.

Kim is the human form of sunshine, so it makes sense that she thrives in the summertime. Especially with live music and space to dance.

She loves to chat about the highs & lows of creative entrepreneurship on social media. Check out her Coffee with Kim … but don’t bring her coffee, she’s a tea-drinker!

3 Things You Should Know About Abby:
(written by Kim)

She doesn’t like chocolate. So if you’re going to bribe her to stay up late to make a deadline go with any sweet of the non-chocolate variety. (Try cookies from her favorite bakery in NC!)

She works incredibly fast with out of this world attention to detail. Clients throw out the word “rockstar” and it’s not because she can play drums!

Abby is a captain. As in she can drive the boat if you bring the margaritas & beach-ready playlist. To see this in action just head to Johns Island on a warm summer day.